Why Fractional Executives At Cresso Feel Right At Home
I get a lot of calls from solo fractional professionals who share the same two pain points with me:
- “I’m not great at/don’t like finding new business.”
- “I feel isolated, and I miss being on a team.”
At Cresso Collective, we solve both of these commonly-cited pain points with our unique model:
- We work together as a collective to seek business.
- We create a professional “home” for fractional executives to come back to for knowledge-sharing and camaraderie.
In other words, we give fractional executives the best of both worlds: the autonomy and flexibility of a solo effort AND the professional support of a team.
Plus, we extend the connection piece beyond just Cresso Collective peers and into our client work. Far from transactional service providers, we’re extensions of our clients’ teams – participants in strategic planning meetings, weekly leadership meetings, and attending company social events and holiday gatherings.
We want to be a community where fractional executives can enjoy peer support, professional development, and all the benefits of integrating with client organizations.
You’d be hard-pressed to feel isolated here. It’s why we call ourselves a “collective.”
And it’s why our executives feel right at home.
